Aluram Styling Clay 96g

Description

Description:

Aluram Styling Clay 96g: Soft, mouldable styling clay that gives hair light to medium hold with touchable texture and definition. The versatile formula helps create shape, volume and separation while keeping hair workable. As a result, you get a natural satin finish without a greasy or overly styled look.

Coconut Water provides the base for this styling formula, while Olive Oil and Castor Oil help condition the hair. Meanwhile, Karanja and Nettle Extracts support a soft satin finish. Marula, Baobab, Black Cumin and Sunflower Oils add further plant-based ingredients to the formula.

Use Aluram Styling Clay on wet or dry hair, depending on the finish you want. Work a small amount between your palms first. Then apply it through the hair and shape with your fingers or a comb. You can add more product as needed for extra texture and definition.

Best of all, the flexible formula suits a range of styling needs. Use it to create textured short styles, defined looks or relaxed beach waves. It also works well when you want volume without losing a soft, touchable finish. Aluram states the formula is vegan and cruelty-free.

Benefits:

• Provides light to medium hold
• Creates touchable texture and definition
• Adds volume and body
• Gives hair a soft satin finish
• Keeps styles workable and mouldable
• Helps create beach waves
• Suitable for wet or dry hair
• Vegan and cruelty-free formula

Ideal for:

• Short to medium-length hair
• Fine hair needing extra body
• Textured hairstyles
• Defined styles
• Beach waves
• Hair needing flexible hold
• All hair types

How to use:

• First, take a small amount of Aluram Styling Clay 96g.
• Then, rub the clay between your palms to warm and soften it.
• Apply evenly through damp or dry hair.
• Next, use your fingers or a comb to shape the style.
• Finally, add a little more product if you need extra texture or definition.

Ingredients:

Coconut Water (Water/Aqua/Eau & Cocos Nucifera Fruit/Fruit Juice Extract), Synthetic Beeswax, Olea Europaea (Olive) Fruit Oil, Cetearyl Alcohol, PVP, Ozokerite, Diatomaceous Earth, Ricinus Communis (Castor) Seed Oil, Ceteareth-25, PEG-40 Hydrogenated Castor Oil, Isopropyl Palmitate, Dimethicone, Fragrance (Parfum), VP/VA Copolymer.

Hydrogenated Rhus Verniciflua Peel Wax, Rhus Succedanea Fruit Wax, Sclerocarya Birrea Seed Oil *, Nigella Sativa Seed Oil *, Pongamia Glabra Seed Oil *, Adansonia Digitata (Baobab) Fruit Oil *, Helianthus Annuus (Sunflower) Seed Oil *, Urtica Dioica (Nettle) Extract *, Phenoxyethanol, Propanediol, Potassium Sorbate, Ethylhexylglycerin, Citric Acid, Ascorbyl Palmitate, Tocopherol, Maltodextrin, Coumarin, Linalool, Alpha-Isomethyl Ionone, Limonene, Benzyl Benzoate.

*Certified organic ingredients.

How To Use:

• Work into damp hair from roots to ends and distribute evenly.
• Diffuse to enhance curls or let air dry for a more relaxed look.

About Aluram: 

Aluram embrace pure, clean, and natural above everything else. Free of formulas that harm our hair and the environment, Aluram has distilled haircare to its most simple and beautiful form. From the first ingredient to the last, devotion to a modern, clean, and plant-driven approach allows meaningful

‘beauty beyond compromise.’