Based in New York City, Redken is the #1 salon brand in the US. Created in 1960 by Hollywood actress Paula Kent who recognized the need for gentle, high-performing products and knowledgeable hair professionals. She joined forces with her hairdresser, Jheri Redding, to study the chemistry of healthy hair. Their groundbreaking research revolutionized the haircare industry.  Today, all Redken products are made with the highest quality ingredients and tested by salon professionals.

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