Joico Vero K-Pak Color Intensity Eraser 43g


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Joico Vero K-Pak Color Intensity eraser 43g: Pastels or brights? Unicorn or Pinwheel technique? Thanks to Joico’s NEW Color Intensity Eraser, the colour-obsessed can now change their custom colour quickly and easily while leaving locks gleaming in healthy condition!



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Joico Vero K-Pak Color Intensity Eraser 43g: Pastels or brights? Unicorn or Pinwheel technique? Pastels or brights? Unicorn or Pinwheel technique? Change your custom colour quickly and easily while leaving locks gleaming in healthy condition! In 30 minutes or less, Joico’s Keratin-enriched formula lifts direct dyes, leaving hair ready for its next color transformation.


  • Easy one-step direct dye removal in 30 minutes or less
  • Creamy, drip-free formula is a breeze to apply and stays put through processing
  • Cuticle-nourishing K-PAK® proteins help condition & protect hair during lifting, for healthier post-service results

How To Use:

  • Mix one full Color Intensity Eraser packet with 3 oz of Water, or 10 (3%) or 20 (6%) developer.
  • Apply ONLY to hair that has been pre lightened and treated with direct dyes or semi-permanent hair colour.
  • Process for up to 30 minutes at room temperature, checking every 5 minutes until desired result is achieved.
  • Thoroughly rinse Color Intensity Eraser from the hair, shampoo with K-PAK® Color Therapy Shampoo, then follow with a second colour application.


Arginine: Vital amino acid helps boost lifting power and guard against breakage.
K-PAK Keratins: Hair-identical proteins help protect hair’s integrity.

About Color Intensity:

Discover A Dazzling Spectrum Of Bold, Brilliant Color WITH JOICO COLOR INTENSITY—our intensely concentrated pigments designed to help you create over-the-top results that last up to 15+ shampoos. Color Intensity’s intermixable formula can be applied straight from the tube, or mixed and mingled to your heart’s content for endless creative possibilities.

About Joico:

There’s nothing in the world like the beauty of healthy hair. Its vitality, color, and shine light up a room and lift the spirit. Joico has a name for this remarkable energy.

We call it “Joi”. Joi is at the heart of everything we do.

Our salon hair care products are designed to return hair to its strongest, shiniest, healthiest state with each and every use. Our joi extends beyond product to the global salon community, which we have supported for over 40 years and will for many more years to come. “The joi of healthy hair” is our promise and our commitment.





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